I’m a copywriter whose writing has benefited billion-dollar companies and also helped nonprofits grow.
My favorite piece in my portfolio is the brand voice and writing-style guide that I created for Team Rubicon.
I enjoy a good email. Really. Don’t laugh.
I enjoy fitting a good story into a confined space. Browse my portfolio, and you’ll see my email copywriting featured for a diverse range of clients.
Here, I’m connecting passionate donors to the stories they make happen.
My newsletter consumption is a Guatemalan coffee. My taste is refined, but I’ll drink up whatever gets me thinking.
I have a similar craving to help clients wake up their own inbox community and grow it.
I’m a copywriter, not an email copywriting specialist.
Specializing is too limiting. But, hey, at least 30% of U.S. adults get news from newsletters, so I’m in.
My writing became the roots of a brand launch.
I served as the lead copywriter, helping a startup client introduce their platform to everyday philanthropists and enterprise customers. In bringing this brand to life, I shared its story across channels, including email, blog, social, and even the founder’s own newsletter.
See how my copywriting germinated for Groundswell.
Pharma was my proving ground.
I built my foundation writing for big names in the pharmaceutical and skincare space.
About 90% of my copywriting was for healthcare professional audiences. I faced this new challenge like I do for every client or creative team: research.
Then, I researched what I researched.
In addition to honing my insane attention to detail, I learned from my mistakes as a newbie creative.
Example?
Save more of what you’re proud of for your portfolio…
I’m a copywriter
who cut my teeth at bustling ad agencies, manned desks for in-house marketing teams, and freelanced for fun, writing for diverse industries.
I’m a copywriter
who has ghostwritten a book for an entrepreneur and CEO, guiding peers in marketing best-practices, while serving as a humble sales pitch.
I’m a copywriter
who once wrote “I’d lose my shit without this bag” for a branded tote bag gift, and clients emailed, saying they loved it. Mine still carries my groceries.
I’m a creative copywriter who gathers inspiration from sources unfiltered.
And nature is my noise. Check this out.
Certain caterpillars have adapted a natural way of convincing ants to let them crash with their colony for protection until they emerge as butterflies.
In fact, the ants carry them into their tunnels.
Nature sets a high bar, but my persuasive copy skills are on par.
Like these crafty, gossamer-winged pollinators,