Take a scroll through a snapshot of my time in the healthcare arena.
My experience copywriting in the healthcare and pharmaceutical space, had largely been targeted to a healthcare-professional audience, but, anyway, here are some projects I’m proud of that were for potential patients.
The first one was a phase 3 trial launch, branding and website. I wrote the winning name for the trial: “The Synovate Study” as well as the patient sign-up site.
The second, was a website to help inform patients with a rare disease about treatment options, which I outlined and wrote from a blank slate.
This is a selection of my copy for the Nplate patient-side site.
(Being honest, as the lead copywriter at a junior level, this was a doozy of a project that has stuck with me throughout my career. We’ve all got ‘em.)
